Mobile Number Portability (MNP) in Japan

Mobile number portability created winners and losers in only two months – the main business challenge for Japanese operators is to avoid a price war. KDDI is the clear winner in the first round, DoCoMo suffers a setback, and SoftBank (which acquired Vodafone-Japan) did better than expected. Today we released the 23rd edition of our […]

Mobile number portability in Japan: SoftBank’s Zero YEN campaign

Mobile number portability was the major factor forcing Vodafone out of Japan MNP is the first challenge for SoftBank Mobile – read how SoftBank approaches the MNP battle Mobile number portability (MNP) was introduced in Japan on October 24, 2006. Mobile number portability means that Japanese cell-phone subscribers (excluding PHS subscribers) can move their subscriptions […]

Mobile Number Portability (MNP) in Japan

Mobile Number Portability (MNP) started in Japan on October 24, 2006 Mobile Number Portability increased competition between mobile operators and forced Vodafone to give up in Japan and sell to SoftBank On October 24, 2006 Japan’s government regulators order the mobile phone operators to introduce number portability (MNP). KDDI/AU seems to be the winner in […]

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