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"Mobile 2.0"
session 3-3 keynote by Gerhard Fasol, at the "Korean Communications Conference (KCC)" in Seoul (Korea), Thursday June 18, 2009, 14:00-15:10
Download the presentation here (pdf file)

 

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i-mode | Go to our unofficial independent i-Mode FAQ

 

i-Mode is NTT DoCoMo's mobile internet business system with 48 Million paying subscribers (as of July 2008). DoCoMo's competitors have developed competing and very similar mobile internet systems with a total number of 89.5 Million paying subscribers, ie. about 72% of Japan's population are active and paying mobile internet users. i-Mode has been offered commercially starting in February 1999, and it's success exceeded any expection.

 

i-Mode is primarily a consumer brand under which NTT DoCoMo sells a variety of mobile communications services including mobile email, mobile data subscriptions, mobile commerce, mobile content, mobile music and more, and i-Mode also represents a business and technology platform for these services, including data centers, security systems, billing systems, and the associated software and hardware infrastructure.

 

i-Mode and competing systems (EZweb, Yahoo-mobile, EMnet, and Willcom's online services) are fully integrated into Japan's daily life and social system. During emergencies, displaced population in emergency shelters use i-Mode, EZweb, and other mobile internet services to communicate with their friends and family, when voice connections are overloaded, or when emergency communications take priority over private communications.

 

Our i-Mode FAQ summerizes some key facts of imode. If you need a more detailed overview, you may be interested in purchasing and downloading our market reports describing DoCoMo's imode, and KDDI's, SoftBank's, and eMobile's competing services.

 

Go to our unofficial independent i-Mode FAQ

 

 

 


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