Tuesday, September 30, 2008

eMobile: "New age" mobile operator innovates

"New Age" mobile operator eMobile started with a "green field" nationwide HSDPA 3G network offering commercial services since March 31, 2007. By August 2008, eMobile has attracted more than 750,000 subscribers. eMobile's network covers about 85% of Japan at this time.

At an investors conference, eMobile's CEO recently explained, how his company could reduce the costs of the radio network and base stations down to 1/5th - 1/8th of the costs his competitors pay, by carefully selecting the two best base station manufacturers/vendors. Read who these two base station manufacturers are (one of them may be an unexpected choice) in the newest edition of our eMobile - report.

The US$ 1 laptop:
eMobile offers a US$ 1 (YEN 100) laptop - in combination with a 2 year 7.2 Mbps true flat-fee data subscription.
(note that this flat data fee plan has absolutely no data limit. Totally unlimited data plans for laptops are uncommon in Europe and US, where most "flat" data plans come with a very low "fair use" limit above which prices increase dramatically). Low priced laptops are a huge market success in Japan and put pressure on traditional laptop makers. eMobile offers subsidized Asus EEE's / ASUSTeK EEE's - and many other laptops, including also iBooks.



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Thursday, September 18, 2008

Outlook for the Chip Industry (CNBC TV interview)














More in our J-ELECTRIC report: http://www.eurotechnology.com/store/j_electric/index.shtml

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Saturday, September 06, 2008

XBox' Japan entry

Microsoft announced to reduce prices for Xbox-360 by 30% in Japan. We believe that this price reduction will not be enough to bring the breakthrough for Xbox in Japan.

Nintendo has reinvented the game industry, created a completely new paradigm. Nintendo does not reduce prices. Xbox is still in the pre-paradigm shift world... prices are not the issue.

More:
- Listen to the live CNBC interview video clip about Xbox' price cut
- and read a summary of the CNBC interview in our JapanStrategy blog
- and in our Jgames report (pdf file) (watch for the new completely revised version coming out soon)

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Tuesday, September 02, 2008

Assessing Japan's Gaming Sector (CNBC TV interview)














More in our J-GAMES report: http://www.eurotechnology.com/store/jgames/index.shtml

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