Mickey mouse & Disneychannel use QR-Codes

Disneychannel places advertisements with huge QR-code on Tokyo’s roofs. People passing by point their mobile phones at Mickey’s QR-code, and the mobile phone takes them to Disneychannel’s mobile site.

QR codes were developed in the 1990s by Toyota affiliate Denso-Wave to manage car parts – today they are by far the best way to link mobile phones to almost anything. In many applications QR codes are cheaper, easier, more flexible and more secure than RFID and NFC.

If you need more information about QR-codes and their business applications, download our report here (pdf-file) or contact us.

Disney and Mickey mouse love QR codes - Mickey's QR codes on Tokyo roof tops
Disney and Mickey mouse love QR codes – Mickey’s QR codes on Tokyo roof tops take you to Disney’s mobile site

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